FRFP
Last Updated April 2026
Phone:(540) 212-9374
Email: orders@firstresponsefireplaces.com
Business Address: 1314 North Royal Avenue Suite B, Front Royal, VA 22630
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We use cookies and similar tracking technologies for four main purposes: to keep the website functioning properly, to analyze how visitors use our site, to support our advertising efforts, and to load fonts and external resources. When you visit firstresponsefireplaces.com, you will be presented with a consent banner that gives you the option to accept, decline, or customize your cookie preferences. Strictly necessary cookies operate without your consent as they are required for the site to function. All other categories are only activated if you choose to accept them.
Strictly Necessary Cookies are essential for the website to operate. They enable core functions such as page navigation, shopping cart functionality, and secure checkout. These cookies do not collect information that could be used to identify or track you for marketing purposes and cannot be disabled without affecting site functionality.
Analytics Cookies help us understand how visitors interact with our website. We use Google Analytics 4 (GA4) to collect anonymized data about pages visited, session duration, traffic sources, and user behavior. This information is used to improve our website and your experience. Google Analytics does not identify individual users. You can learn more about how Google processes this data at policies.google.com/privacy.
Advertising and Targeting Cookies are used to deliver ads that are relevant to you and to measure the effectiveness of our advertising campaigns. We use the following advertising technologies on our site: Google Ads Conversion tracking records when a visit to our site results from a Google ad and whether that visit leads to a purchase, allowing us to measure ad performance. Google Ads Remarketing allows us to show ads to people who have previously visited our site as they browse other websites or use Google services. Google Conversion Linker helps connect ad clicks to conversions across our site. Facebook Pixel tracks visitor actions on our site and allows us to measure the effectiveness of our Facebook and Instagram advertising, build custom audiences, and deliver more relevant ads on Meta platforms.
Functional Cookies enable enhanced features and personalization. We load Adobe Fonts (Typekit) and Google Web Fonts to display our website's typography correctly. These services may set cookies or make requests to external servers as part of delivering font files to your browser.
You can manage or withdraw your cookie consent at any time by clicking the "Change my preferences" option in the cookie banner on our site. You can also control cookies through your browser settings — most browsers allow you to block or delete cookies. Note that disabling certain cookies may affect how the website functions. The following links provide instructions for managing cookies in common browsers: Google Chrome, Mozilla Firefox, Apple Safari, and Microsoft Edge.
To opt out of Google Analytics across all websites, you can install the Google Analytics Opt-out Browser Add-on available at tools.google.com/dlpage/gaoptout. To opt out of Google advertising cookies, visit adssettings.google.com. To opt out of Facebook tracking, visit facebook.com/settings and navigate to Ads preferences.
Our website does not currently respond to Do Not Track (DNT) browser signals. If a technical standard for DNT is finalized and required by law, we will update this policy accordingly.
We may update this Cookie Policy from time to time to reflect changes in the technologies we use or applicable legal requirements. The revised date at the top of this page indicates when it was last updated. We encourage you to review this policy periodically.
If you have questions about our use of cookies or this policy, please contact us at orders@firstresponsefireplaces.com or call (540) 212-9374
© 2026 First Response Fireplace Products, All rights reserved
